About Services Stack Experience Portfolio Contact Book a Discovery Call

Remote support and operations, Philippines

The cases other agents couldn't close came to me.

Customer Support Specialist CRM & Operations Assistant Executive Assistant Virtual Assistant

I'm Joanne Laureta. For over 9 years I've handled the hard side of support: Tier 2 escalations, sensitive cases, and messy CRM data. Calm, documented, resolved.

9+years in support and operations
95%quality score on Tier 2 cases
15%faster team resolution via SOPs
2019fully remote ever since
Joanne Laureta, customer support specialist based in Quezon City, Philippines
Joanne LauretaQuezon City, Philippines
About

Nine years of making hard things quiet

I started in structured BPO queues in 2016 and worked my way into the cases nobody else wanted. At TaskUs, I was promoted from Chat Support to Tier 2 Escalation Specialist within my first year, then spent over five years resolving thousands of sensitive cases: health incidents, legal complaints, VIP disputes. My quality score held at 95% the whole way, and I was a Top Ranking Performer every quarter from 2022 to 2025.

At RepeatMD, a B2B SaaS platform for healthcare and wellness businesses, I was the primary contact for escalated platform issues and helped clients launch their mobile apps on schedule. Today I also manage CRM data and operations for freelance clients who need their pipelines to be trustworthy again.

The thread through all of it: I stay calm, I write everything down, and things get resolved.

  • Thousands of Tier 2 cases resolved, including health, legal, and VIP categories
  • 15% faster team resolution through SOPs I helped build
  • Fewer repeat contacts by writing complete first responses
  • Cleaner pipelines across HubSpot, Salesforce, Zoho, and Shape
  • Zero hand-holding needed: perfect attendance awards at two companies, remote since 2019
Services

What I can take off your plate

Every service below comes from work I've actually done. Pricing models are starting points; the right fit depends on your volume and setup.

01

Email and chat support

SaaS companies and online businesses

Daily queue handling, complex account issues, and full ownership of escalations, including the sensitive ones.

  • Tier 1 and Tier 2 ticket handling
  • Escalation management and follow-through
  • Case documentation your team can act on

Monthly retainer or hourly

02

CRM cleanup and management

Small businesses with messy pipelines

Deduplication, standardized formats, correct tags, and lead statuses that reflect reality.

  • One-time cleanup projects
  • Ongoing record maintenance
  • HubSpot, Salesforce, Zoho, Shape, HighLevel

Project based or monthly retainer

03

Executive and virtual assistance

Business owners and executives

Inbox and calendar management, data entry, and the recurring behind-the-scenes work that keeps operations running without gaps.

  • Inbox and calendar management
  • Data entry and documentation
  • Process documentation and SOPs

Monthly retainer

04

Bookkeeping support

Add-on for existing clients

Certified in QuickBooks Online and Xero (January 2026). Offered honestly as a supporting service backed by recent training.

  • Bank reconciliation
  • Invoices and bills in QBO or Xero
  • Clean, organized records

Hourly, as an add-on

Technology stack

Tools I work in

HubSpot
Salesforce
HighLevel
Google Workspace
Microsoft 365
Trello
Asana
Slack
Notion
Canva
Shopify
Amazon Seller Central
Five9
Okta
AWS
Zoom
Zoho
Metabase
Datadog
Intercom
Microsoft Teams
WhatsApp
Viber
ChatGPT
Gemini
Claude

Logos are trademarks of their respective owners, shown to indicate tool proficiency.

Experience

Front line to back office

CRM and Operations Assistant

Freelance, Remote | March 2025 to Present

Small businesses hand me their CRMs when the data stops being trustworthy. I remove duplicates, standardize formats, fix tags and lead statuses, and handle the recurring admin work that keeps daily operations moving.

Impact: pipelines clients can rely on for follow up and reporting.

HubSpotSalesforceZohoShapeData entry

Support Specialist and Professional Services Assistant

RepeatMD, Remote | September 2025 to February 2026

B2B SaaS support for healthcare and wellness clients. Primary contact for escalated platform issues, coordinating with Product and Engineering, plus mobile app deployments configuring Discovery, Rewards, and Promotions features.

Impact: faster escalation closes and clients going live on schedule.

B2B SaaSEscalationsApp deploymentEmail and chat

Tier 2 Escalation Specialist, Email and Chat Support

TaskUs, Remote | May 2019 to January 2025

Promoted from Chat Support to Tier 2 within my first year. Resolved thousands of escalated cases involving health incidents, legal complaints, and VIP disputes. Helped build SOPs that reduced team resolution time by 15%.

Impact: 95% quality score, Top Ranking Performer every quarter from 2022 to 2025.

Tier 2 escalationsSensitive casesSOPsDocumentation

Email and Back Office Support Specialist

Concentrix, Quezon City | February 2017 to December 2018

High-volume email queue covering account issues, refunds, delivery disputes, and pay adjustments. Focused on complete first responses that stopped repeat contacts.

Impact: better first contact resolution, Top Performer 2018.

Email supportBack officeRefunds and disputes

Customer Service Representative

Expert Global Solutions / Alorica | September 2016 to December 2016

Phone and email support for account setup, billing, subscriptions, and order issues. Handled retention concerns by finding root causes rather than surface fixes.

Phone supportBillingRetention
Earlier work (2008 to 2016)

Computer Shop Attendant, Bheeyolette Ihub (2010 to 2016): daily shop operations, customer service, and basic technical support. Production Worker, IQ Packaging System / Nestle NDC (2008 to 2009): machine operation and quality control. Conversion Agent, Scopeworks Asia (2008): high-accuracy transcription for back-office documentation.

Training and certifications

Continued learning, honestly labeled

  • QuickBooks Online Advanced TrainingFreelance Academy | January 2026Bookkeeping fundamentals, bank reconciliation, QBO and Xero, invoicing
  • Executive Administrative Assistance CertificateHighThrive | June 2025Executive assistance, executive management, virtual assistance
  • GoHighLevel Certificate of CompletionHomebased Connect | May 2025Automation sequences, email marketing, pipeline and funnel management
  • E-Commerce Certificate of CompletionFreelance Academy | July 2023Amazon FBA and FBM, product research, Shopify, Helium 10, Jungle Scout
  • Virtual Assistant and Social Media Marketing CertificateVA Training PH | July 2023Social media marketing, basic bookkeeping, lead generation, SEO
Portfolio highlights

Work that speaks for itself

Three engagements that show how I work: real problems, documented process, measurable results. Client details stay confidential; the outcomes are on my resume.

FREELANCE CLIENTS

CRM cleanup and pipeline accuracy

Multiple small businesses handed me CRMs full of duplicates and inconsistent naming. I deduplicated records, standardized formats, and corrected tags and lead statuses across HubSpot, Salesforce, Zoho, and Shape, giving clients pipelines they can actually trust for follow up and reporting.

TASKUS

SOPs that cut resolution time 15%

Escalation teams lose hours to inconsistent handling. I helped build internal SOPs that standardized how cases moved through the queue, reducing team resolution time by 15% while I personally held a 95% quality score across thousands of Tier 2 cases.

REPEATMD

Mobile app launches, on schedule

Healthcare and wellness clients needed their apps configured and live on time. I supported deployment projects by configuring Discovery, Rewards, and Promotions features, and kept escalation documentation clear enough that Product and Engineering could act without back and forth.

Recognition and references

Verified by the people I worked for

Awards earned on the job, and four professional supervisors ready to verify performance, character, and reliability on request.

Top Ranking Performer, every quarter from 2022 to 2025. Awarded quarterly for sustained quality and resolution performance on the Tier 2 escalation team.

TaskUs

Top Performer 2018, for complete first-response resolutions that reduced repeat contacts. Plus Top Teammate 2020 (TaskUs) and perfect attendance awards from both companies.

Concentrix and TaskUs

Resume

The full record, ready for your ATS

Everything on this page is in my resume, formatted cleanly for recruiters and applicant tracking systems.

FAQ

Questions employers and clients ask

Can you handle sensitive or high-pressure cases?

That was my specialty for over five years. At TaskUs I resolved thousands of Tier 2 cases involving health incidents, legal complaints, and VIP disputes, keeping a 95% quality score throughout.

Do you have real remote work experience?

Fully remote since 2019, across BPO, a B2B SaaS company, and freelance clients. I have my own reliable setup and a long record of working independently, including perfect attendance awards from two companies.

Which CRMs and support tools do you know?

CRMs: HubSpot, Salesforce, Zoho, Shape, and GoHighLevel. Support and ticketing: Zendesk, Intercom, Five9, and omnichannel platforms. I also work with Google Workspace, Notion, Trello, Asana, Slack, Okta, AWS, Datadog, and Metabase.

Do you do voice support?

My specialty is non-voice: email, chat, and back-office work. I have earlier phone support experience, but written support is where I do my best work.

Are you available full time or part time?

I'm currently open for work and set up for fully remote, self-directed engagements, the way I've worked since 2019. Full time roles, part time support, and project-based work are all on the table; the fastest way to find the right fit is a quick discovery call.

How do we get started?

Book a discovery call or email me. Tell me about your queue, your CRM, or the admin work piling up, and I'll tell you honestly whether I'm the right fit.

Contact

Hand me the queue

Hiring for a support or operations role? Need someone reliable behind the scenes of your business? Tell me what's piling up.